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Can you believe spring is just around the corner? It's a perfect time of year to switch to natural cleaning alternatives for your Spring Cleaning Routine!

This March and April Special Offer is exclusively offered to MB subscribers! (Provide your email address (the one you signed up to receive the MB ezine) when you order to receive this offer!)

Recieve 10% off your next entire order over $25!

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New News!

I am confident in Modern Betty’s All Natural Line of Cleaning Products’ effectiveness in getting rid of germs and bacteria……so much so that I am having the base formula tested at Hydroqual Laboratories here in Calgary! The test will determine the effectiveness against e.coli – a potentially common household bacteria. I believe that confirming it’s effectiveness will allow you to embrace Natural Cleaning with full confidence!

Due to some recent changes: laboratory testing, additional natural key ingredients, and new trigger sprayers and bottles, there is a new price list in effect. Prices are still extremely affordable for specialty made cleaners and will remain at this price. To view pricing please visit: New Product Price List!

Introducing......New Products!

New Products have been added to the Modern Betty Cleaning Line! 1) Dusting Polish (Lavender or Citrus) $10

2) Carpet & Fabric Stain Remover (Lavender) $10

3) Marble & Granite Cleaner (Teatree or Lavender)$9

4) All Natural Laundry Soap (Unscented...smells super clean) $15 for 50 loads.

5) All Natural Fabric Softener (Lemon & Lavender Blend)$10 for 32 loads

For more information please contact me or check Modern Betty's website!

What Lies Beneath: Laundry Detergent and Fabric Softener….The Scary Truth.

My Homemade Laundry Soap vs Leading Brands Experiment!

I was about to send this newsletter when a thought crossed my mind. I’ve been experimenting and using my own homemade laundry soap for the last year or so. I would recommend it to everyone, however I wanted to be sure I preferred it over the leading brand of laundry detergent. I used dryer balls for all loads of laundry.

After my experiment I have come to this assumed and now proven conclusion. My laundry was divided into three piles, one used the leading brand of liquid laundry detergent and it was switched out of the washer to dryer immediately. The result was a very synthetic fragrance on my clothing after taking them out of the dryer with lots of static. The second load of laundry was done and left overnight to be put in the dryer in the morning. It smelled terrible coming out of the washer to the dryer – almost a musty synthetic smell. The smell was still there after taking out of the dryer and again, lots of static.

The third load I did with my laundry soap and my natural liquid fabric softener. I left it over night. Out of the dryer it smelled normal to me – clean with a hint of lavender essential oil that I put in the dryer on a cloth. My personal conclusion confirms that petroleum based detergents have a lingering synthetic smell that I am unable to tolerate since switching to a natural alternative. Using the laundry soap I make I never have a huge problem with static. I am currently rewashing the two loads of laundry in a short cycle in my laundry soap to get rid of the chemical residue on my clothing and towels.

What are you Wearing?

Did you know that a typical American consumer has over 300 different synthetic chemicals in their bodies right now? Is it a coincidence that degenerative disease rates have skyrocketed over the last couple of decades? I don’t think so.

If I told you that you wash your clothes, something you are covered with 24 hours a day, in a toxic brew of synthetic chemicals and artificial fragrances, would you be concerned? Are you ready to do something about it?

This is my attempt to spread awareness about simple choices we can make to help detoxify our bodies and the environment. For me it was time to stop reading all of this information and actually actively do something. First, I looked for an alternative in every store you can imagine and after trying numerous products that “looked” good, I was not 100% certain of the safety, as ingredients still weren’t listed. So I approached the issue and made my own! My satisfaction has spread by word of mouth and I currently have many people using my natural laundry soap which I am happy to announce will be available to purchase at the end of March!

Look at the ingredient list on the current laundry detergent you are currently using. I can confidently assume that it is absent. Maybe there is a message, “Ingredients include surfacants (anionic and nonionic) and enzymes.” That doesn’t sound too bad, or does it? Language skills replace the ingredient list so that the average consumer is manipulated into believing the fragrance of a product must be safe. This could not be further from the truth.

I applaud companies for responding to consumers demands. There is an article on Tide’s website, in which they claim their products are environmentally friendly because their laundry detergent uses biodegradable soaps and is phosphate free. If the product is so friendly why isn’t there an ingredient list….I’m guessing not so human friendly. Notice how the “green” refers to only the environment and no mention of chemicals that can trigger health problems. Again, it’s great that companies are considering the environment but now consumers need to demand ingredient lists and I’ll bet once this happens, if ever, these manufacturers will be forced to change formulas completely.

Did you Know?

Companies are not required by law to disclose ingredients and that ingredients change periodically due to reformation or to lower costs? This seems bizarre to me as anything that comes into contact with skin cells is immediately absorbed into our bodies. Skin is not a barrier to these toxic chemicals. All of these chemicals are openly added to laundry detergent and we should know what these chemicals are.

Here is a list of mystery chemicals that I learned are used in most laundry detergents:

Alkyphenols, Aromatic hydrocarbons, Chlorinated compounds, Petroleum distillates, Phenols, Sodium Hypochlorite, Alkyl Benzene Sulfonates, Alkly Phenoxy Polyethoxy Ethanols, Artificial Fragrances, Diethanolamines, EDTA, Optical Brighteners, Phosphates, Polycarboxylates, Polyethylene Glycol, Quaternium 15, Xylene Sulfonate.

Have you ever looked at a box of fabric softener sheets. The ingredient list consists of: Softening agents (cationic types) and fragrance. On liquid fabric softener bottle there is absolutely no ingredient list. Again, trade secrets but what are they hiding? As a child I had reactions to many laundry detergents and fabric softeners (Fleecy). My sons have the same reactions. Multiple Chemical Sensitive People are like chemical mine canaries and react to much lower levels of harmful chemicals than most people.

Here are some known chemicals in fabric softeners:

Quarternary Ammonium Compounds and Imidazolidinyl known formaldehyde releasers. Alpha-terpineol, benzyl acetate, benzyl alcohol, Camphor, Chloroform, Ethyl Acetate, Limonene, Linalool, Pentane.

Most of these chemicals cause Central Nervous System Disorders or are carcinogenic. Some are neurotoxins and narcotics that are on the EPA’s Hazardous Waste list!

Warnings such as: avoid contact with eyes, skin, clothing; Do not breathe vapours; Conditions to avoid: HEAT!; Danger ---harmful if inhaled, extremely flammable; Keep away from heat; avoid breathing in vapour.

Tell me again why there are little innocent babies on the boxes of these toxic sheets whose ingredient lists are absent. Honestly, I always chose the ones with the baby pictures on the box because I assumed it was gentler. No wonder my little boys had such sensitive skin!

Did you Know?

Fabric softeners leave a chemical residue on clothing and is designed to release scent over extended periods of time.

· Fabric softeners actually prevent towels from absorbing because the chemicals build up on the surface. Speaking of which, never wash or dry your microfiber with fabric softener for the same reason.

· Interestingly, I purchased a pair of lululemon pants after hearing how comfy they are. When I asked about caring for the most expensive pair of gym pants I will ever own, the saleslady told me not to use fabric softener as this will inhibit the fabric's wicking abilities.

· Chemicals in dryer sheets are released in the air when they are heated up in the dryer. This poses a health risk for people inside the home and neighbors.

The chemicals that are used in laundry detergent and fabric softener are not good for us.

However, instead of listing all of the potential health effects, environmental effects, hazards and scary information, let’s focus on alternatives so you never need to worry about the chemicals on what your wearing ever again!

Follow the Precautionary Principle and Err on the Side of Caution.

Interesting Reading:

In a magazine, First for Women, I came across an article titled “Is your Laundry Detergent Making you Fat?: Experts warn of endocrine disrupters and neurotoxins in top-selling brands.” I laughed when I read the headline, as it’s a great attention grabber, as if getting fat is the worst side effect of chemical overuse. Here is a quick summary:

· Research in the journal Environmental Impact Assessment Review uncovered dozens of chemicals – seven of which are classified as hazardous by the EPA – in the three popular laundry products it tested.

· Even people who read labels are at risk because laundry products aren’t required to disclose potential problem causers on the package.

· I found the article this magazine refers to online: Environmental Impact Assessment Review

"So I know detergents and fabric softeners are not good for me and my family….now what do I do?"

Natural Alternatives for Your Laundry!!!

Avoid using any product with the ingredient, fragrance! This catchall term means that synthetic scents often contain VOCs, which can cause heart palpitations, headaches, and more. Although choosing unscented products still contain many chemicals it slashes the exposure and reduces contact with the hormone disrupting phthalates that are synonymous with air fresheners. Here are some great alternatives: 1) Make your own Laundry Soap!

Laundry Soap Recipe

1 Cup of Soap Flakes

1 Cup of Borax

1 Cup of Washing Soda

*Exciting news! This product will be added to the Modern Betty Product Line in March as many clientele are requesting the convenience of Modern Betty to have the final product over the recipe. Once you use it you will never want to use synthetic detergents again.

2) If you like laundry with a scent – add 1-2 drops of your favorite essential oil to the rinse cycle of your washer or on a cloth to toss in the dryer.

You could also tuck some natural-ingredient sachets into dresser drawers and linen closets. Fill a small cloth bag with aromatic herbs and spices (like lavender buds or cinnamon sticks), then tie with a ribbon.

3) Sunlight and Lemon Juice will take Stains out of whites! The natural power of lemon juice and sunlight will have your whites looking clean without the delusion of optical brighteners! Modern Betty Carpet and Fabric Stain Remover works wonders on any stain! I use it as a pretreatment on stains before putting them in the washer.

4)Add ½ cup of Borax to unscented detergent instead of using bleach. This powdered mineral creates a mild peroxide solution when mixed with water to lift stains and combat dinginess. Color safe bleaches get their boosting power from optical brighteners(often contains a neurotoxin benzene), which make fabric look new by depositing a light reflective coating on its surface.

This is a tricky thing to give up…fabric softener and laundry go hand in hand right? It’s more of a conditioned mindset than truly necessary!

This came to me when one of my best friends from high school wrote on her facebook status that she absolutely could not do her laundry without fabric softener - that it was against the rules - and had to make a special trip to the store for it! Believe me, it’s fun to break the rules once in a while!! Try one of these natural alternatives and you will love the results – I promise!

Using homemade laundry soap and fabric softener will allow you to sleep a lot easier knowing there are no chemicals on your clothing, towels, bed linens, and any fabrics that come into contact with your skin.

Natural Recipes for Fabric Softener

1) 1/2 cup of vinegar to your rinse cycle. Add 1-2 drops of essential oils (optional).

2) Dryer Balls!

3) Combine 2 cups of baking soda with 2 cups of vinegar. Once foam disappears add 4 cups of hot water and 20 drops of lavender and lemon essential oil each. Shake before each use and add ¼ to ½ cup to rinse cycle.

*Exciting news! I love my Fabric Softener So Much that I will be adding it to the Modern Betty Product Line in March to make this easier for people to actually use (instead of reading a recipe and getting around to it “someday.”)

Did you Know?

Natural fabrics, like cotton can be dried and not have static. However, when these natural fabrics are dried with synthetic fabrics like polyester static cling is created. Try drying synthetic fabric on a line (it will dry fast!)
*Note that a “green” fabric softener must not contain petrochemical-derived fragrance. Don’t be fooled by the lavender scented sheets. Unless essential oils are used it’s a synthetic scent that is not “green.”

There are so many benefits for switching to using Natural Laundry Soap and Natural Fabric Softener! Your Family’s Health!

No chemical emissions and is biodegradable!

I believe it is important to learn as much as you can about the chemicals that we use on a daily basis, however, I believe you need to be more aware of the natural alternatives available, and easy things you can do yourself. Armed with a little knowledge you can make the best choices to take care of your family and the earth.

This is so true: Mothers are the determiners of what brands consumers use to do the laundry and clean their homes. Changing to a natural alternative now will increase the likelihood that the next generation will embrace the same cleaning practices.

Marketing and advertising companies produce billions of dollars of harmful chemical laden products without question, so why would they stop if demand is there? You vote with your purchases. How many people use natural products that are truly healthy for their homes as well as the environment?

Help me spread awareness of the dangerous chemicals used in laundry care so that companies will have to acknowledge consumer demands and shift all products to a greener focus, not only to the environment but also health. Until then Modern Betty is an earth and health friendly alternative that is truly natural with no hidden ingredients.

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“We should all do what, in the long run, gives us joy, even if it is only picking grapes or sorting the laundry.”

-E.B. White

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